Most online retailers have experienced checking the sales inbox first thing in the morning to find several enquiries have come in at 01:00 am from late-night shoppers.
Following up with these customers the next day will often result in "Sorry, you were too slow, I've bought elsewhere".
As a human, you can't answer every email with the right information at precisely the right time, every single time.
However, imagine having a chatbot assistant that's well drilled in your popular products knows what's in stock and can recommend products based on what the customer is asking. You'll soon reduce those "Sorry I've bought elsewhere" emails into order confirmation ones.
Your chatbot assistant can work 24/7, can offer human assistance during working hours and can even take payment. It provides a quick and easy service to your customers.
Having that extra helping hand can make a difference and have a significant impact on sales and conversions.